Posts by Deborah Sweeney
Campbell’s Soup Trademarks Chunky: Why It’s A Great Move For The Brand
After years of association, the word “chunky” is now a trademark of the Campbell Soup Company. Campbell’s filed a trademark application to trademark ‘chunky’ in 2018 with the United States Patent and Trademark Office (USPTO). The USPTO approved the request, giving Campbell’s “exclusive right to use the mark on, or in connection with, the goods/services…
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4 Reasons Corporations Are Attractive to Investors
Every new, and established alike, business needs some investors to get their venture off the ground. Without the initial funding, there would be a lot of startups that would never even get to see their first year in business. A small business will need money all throughout its lifetime to stay afloat, but it’s the first batch of…
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How Can Customers Find Your Business?
This year, Intuit released The Intuit 2020 Report in a close partnership alongside Emergent Research. This report unveiled 20 trends which will shape the next decade throughout the entire world. Everything from the continued rise of small businesses across all demographics to the advantage of collecting more data was analyzed in the report. I was…
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Amazon Storefronts: What Entrepreneurs Should Know About the Platform
A couple of months ago, I blogged about how entrepreneurs can become Amazon Sellers. That post covered the platform’s two categories, Fulfillment by Amazon and Fulfillment by Merchant sellers, and addressed the question of whether Amazon Sellers should incorporate their businesses. This September, Amazon has taken another major step forward for small businesses with the…
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Which 5 Cities Are Best For Small Businesses?
This August, Fios by Verizon released a study on the 10 best cities for entrepreneurs to start a small business. The data gathered by the company examined factors from nearly 300 cities across the country including population, higher education levels, income per capita, loans per capita, and the state’s tax environment. The cities and states…
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3 Mindset Secrets to Achieving Small Business Success
Recently, I read a piece in the USA Today on the 11 secrets to small business success. There are all kinds of articles like these online, ranging in number count and content with the “secrets” as largely common knowledge to small business owners such as taking time to unplug or hiring a good team. In…
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3 Leadership Lessons ‘Treps Can Learn From Watching the World Cup
So many leadership lessons can be found in watching a single football (or soccer, as we know it in the United States) match in the FIFA World Cup. If you’re an entrepreneur who hasn’t made it a point to stream the World Cup, then use one of the tournament’s remaining days (until July 15th) to…
Read This ArticleKidpreneurs: Protect Your Lemonade Stand with “Legal-Ade”
Remember all those summers where you would set up a lemonade stand in the yard or at the park and try to encourage passerbys in the neighborhood to stop and buy a refreshing cup for no more than 50 cents? As a kid, the only thought you had on your mind running this kind of…
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More Than a Tax Haven: 3 Reasons Entrepreneurs Should Incorporate in Delaware
When many entrepreneurs think about the state of Delaware, they tend to focus on its business-friendly corporate tax laws. If you’re an out-of-state business, you won’t have to worry about paying corporate income tax and if you maintain an active storefront you do not need to collect sales tax on purchases. This makes it a…
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3 Sports-Themed Small Businesses Anyone Can Start Up
The sky’s the limit when it comes to starting a sports-themed small business — for the most part anyway. Some occupations, such as becoming an agent, publicist, or TV presenter, come with requirements like a relevant college degree and previous job experience within the field. Others, like bracket betting businesses or selling discounted tickets, have…
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