Can Local Small Businesses Benefit from Mobile Optimization?

Mobile optimization has become a hotly talked-about subject since Google announced its latest “Mobile-Friendly” algorithm change earlier this year. Essentially, sites that are mobile responsive will now rank higher than sites that aren’t. But how does this affect businesses that don’t rely heavily on web traffic? Companies like local brick & mortar stores and restaurants? […]

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Multi-Screen Marketing for Small Businesses

Google rolled out a major update recently, and the biggest change was how it treats mobile-friendly sites. 48% of Google’s traffic comes from mobile devices, but these users spend only 1/3 of the time on the site that desktop users to. In an effort to accommodate the growing number of mobile users, Google is going […]

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