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Consultant’s Corner

Consultant’s Corner: Coronavirus Financial Relief for Small Businesses

Q: As a small business owner, what do I need to know right now regarding COVID-19 and financial relief for small businesses? Small business owners should be aware of the Federal government’s pending Coronavirus Aid, Relief and Economic Security (CARES) Act, the SBA Economic Injury Disaster Loan program, and the Families First Coronavirus Response Act…

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Consultant’s Corner: Why You Need a Google My Business Listing

Q: What is Google My Business? Do I need to put my business on it? Today, Google and other search engines are more often than not a customer or client’s first step in identifying and evaluating products or services they are seeking. A business’s search result rankings, online content, and customer/client reviews are the main…

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Consultant’s Corner: Business Entities for Real Estate Investment

Q. I am a real estate investor. What type of business entity should I form? Real estate investing activities can potentially have mortgage financing, personal injury, workers’ compensation, debt collection, and other business risks that prompt business owners to form a business entity or entities, to hold their properties. Also, properties are often held in…

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Consultant’s Corner: Employee Cell Phone Use Policy

Q: I am looking for a basic policy for the use of personal cell phones by employees on company time. This is a major problem affecting productivity in our business.  A: Increasingly, cell phone usage is becoming a problem in the work place. Usage of cellular devices takes focus away from the day-to-day operations of…

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Consultant’s Corner: Marketing Plans for Financial Advisors

Q. What are the best marketing strategies for financial advisors? Financial advisors and similar professionals use customer referrals, local Chamber networking, other professional networking, lead groups, direct mail, newsletters, a business website, social media networking websites, direct sales, and other methods. The best marketing plan will be the one that effectively reaches your defined target…

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