Startup

As human beings, we have a tendency to look for milestones, progress points we can mark and celebrate when we reach them. Business is no different. Simms Jenkins of BrightWave Marketing says that there are a lot of important milestones for entrepreneurs. Perhaps the first milestone is getting the first client or customer. “You realize,…

Not every entrepreneur starts out expecting to be an entrepreneur. Simms Jenkins is the founder and CEO of BrightWave Marketing for 12 and a half years now, but says, “I’m one of the more accidental entrepreneurs.” Simms got his start as a young professional thriving in a job for Cox during the dot-com boom. But…

If you ask people what you need to succeed in business, you’ll hear a lot of talk about passion. You need to be passionate about your business, you need to love what you do, and so something you love. But Geoff Wilson of 352 Inc. says that’s close, but not exactly right. “If you really…

Obviously, 352 Inc.’s Geoff Wilson was happy to have a growing business, but that brought an entirely new set of challenges along with it. “If you’re a sole practitioner… you have a background or passion for whatever service you’re offering,” he says. In Geoff’s case his passion and expertise at web design was what led…

Geoff Wilson is the President and Founding Partner of 352 Inc., a digital product design firm. Geoff started 352 in college. “When you’re young it’s a fabulous time to start a business,” says Wilson. “My freshman year, I just had a lot of fun,” Geoff says with a smile. When he became a sophomore, though,…