Videos
Mary Beth Bryant: Never Stop Learning
An essential element to success is continual learning and improvement. Mary Beth Bryant, from CelloLessonsWithMaryBeth.com, has been playing the cello for 20 years, and teaching for 10—but that doesn’t mean she’s stopped learning. “People who say they don’t need to learn any more scare me,” she says. “A true entrepreneur really respects that there’s always…
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4 Ways High-Quality Video Content Can Help Your Business Grow
Whether you work at a hardware store in the middle of Texas or sell handmade jewelry out of your garage in California, every video you release to the world will be a reflection of your brand. Every word and camera angle must aim to captivate consumers, build a loyal following, and drive sales—all while portraying…
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Burnt Hickory Brewery: Marketing a Local Brewery
Scott Hedeen is the founder and brewmaster of Burnt Hickory Brewery, located in the northwestern suburbs of Atlanta. Scott classifies Burnt Hickory as a “nanobrewery,” competing in the rapidly growing Atlanta craft-beer industry. To set himself apart from the pack, Scott has taken the time to build a unique brand that uses both his own…
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Burnt Hickory Brewery: Startup Resources
Starting a new business requires a wide range of knowledge and resources to help push through all the requirements—as well as the unforeseen obstacles that can get in your way. Scott Hedeen’s experience at the Burnt Hickory Brewery was no different. For help, he relied on his own knowledge of, and contacts within, the brewing…
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Burnt Hickory Brewery: Choosing a Distributor
Burnt Hickory Brewery brewmaster Scott Hedeen didn’t have the option to come up with an idea and then open up the next day. For his business, as with any other, there were legal and regulatory hurdles to clear. One of the most important was finding a distributor. Not only was it a legal requirement, but…
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It takes more than passion to start a business. Scott Hedeen, founder and brewmaster of the Burnt Hickory Brewery, tells the story of how he turned his idea into a startup reality, with stops at the local, state, and federal governments along the way. He got through the red tape to get his business off the…
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2015 in Small Biz Stories
We have one more look back at GoSmallBiz’s top stories of 2015, this time sharing our Small Biz Stories from the past 12 months. Our team has done some great interviews with different types of entrepreneurs, to find the lessons both universal and specific that you can apply to your business. Ascend Aerials Louie Northern…
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NOWaccount – Finding Customers
To have a business, you have to have customers. After developing an idea, many entrepreneurs start to wonder how to get in front of those customers, how to get them to sign up. All too many take it for granted that if you make a product available, it just gets to people somehow. But usually…
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NOWaccount: Preparing for Growth
For a small business owner, growth is very exciting—and also frightening at the same time. Many businesses fail because they bring on more growth than they are able to process or handle. In this video, NOWaccount President and CEO Lara Hodgson talks about how she prepared her company for growth to make sure the business…
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[Video] Knowing What You Don’t Know
How often have all the different partners and suppliers who support you in your business all been in the same place talking about how they all fit together? As Nourish CEO and founder Lara Hodgson found out, it’s an unusual thing—but one that worked very well for her business. Before signing any deals to begin…
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