Technology
5 Ways to Get More Twitter Followers… for Free!
Social media is increasingly becoming a focus for small businesses and it makes sense that it would. Funding is often hard to come by in a startup— so the low cost and often free options that are available through social media can be very appealing. In the past, most businesses spent their time and money…
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Bluefin Payment Systems Partners with GoSmallBiz to Provide Quickswipe Mobile Payments
Bluefin Payment Systems, the leading provider of security and payment technology to retailers and Independent Software Vendors (ISVs), has partnered with GoSmallBiz.com to provide Bluefin’s QuickSwipe mobile point-of-sale system to GoSmallBiz.com clients. GoSmallBiz.com already provides business consulting, mentoring, tools and services for small business owners and entrepreneurs. Adding this mobile payment processing solution gives on-the-go…
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Pinpoint Advertising with Facebook Website Custom Audiences
Have you ever created an ad on Facebook? If you have, I’m sure you’ve seen it – you know, the audience size. Your ad may be perfect, but if it’s going to be shown 2 million people, what kind of conversion rate can you really expect? There has to be a better, more efficient way,…
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Choosing the Right Processing Equipment for Your Business
The primary categorizations of business are Retail, MOTO, and E-commerce. Each business type will require different types of “equipment” to process transactions. Retail On a basic level, retail transactions will require the following equipment: Swipe terminal. The swipe terminal reads the magnetic stripe on the credit or debit card. The stripe contains information about the…
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Internet Coverage
In addition to coverage of electronic data processing (EDP) risks, today’s business must consider insuring the risks of doing business on the Internet. Some issues that may require coverage include: Copyright issues Trademark violations related to a domain name Deceptive use of meta-tags Privacy issues related to information garnered from visitors Loss of functionality due…
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Lowering Online Fraud to Lower Transaction Fees
Fraud is undoubtedly the biggest problem facing merchants processing payments online. Fraud costs merchants and consumers millions of dollars every year in goods, services, fees, and penalties, and all merchants must be diligent about fraud protection to ensure happy customers—and good rates. Merchant processors will assess your fraud risk exposure based on a number of…
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5 Dangerous Myths of Network Security
Criminals love infiltrating small businesses because they can access useful, private information, often with minimal effort. They know many small business owners have a false sense of security regarding technology and, as a result, don’t take the actions necessary to protect their data. What follows are five common myths regarding network security. If you’ve ever…
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Pay Your Employees While On The Go
For small business owners who don’t expect to always be in the office, there need to be processes set in place that maximize productivity when working from a remote location. That’s where mobile technology comes into a play, and a Smartphone application called Online Payroll by Intuit is an option for entrepreneurs who appreciate the…
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2 Golden Rules of Small Business Security
Think security is difficult and expensive? Think security is boring? Do you think “it’ll never happen to me”? Do you often say “I should worry about being secure but I’m too busy and I’m really not all that interested”? If you’ve answered yes to any of the questions above, you’re in the majority. Below you’ll…
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Why Cloud Technology?
One of the most rapidly growing fields in technology in recent years has been cloud technology. Yet many people still don’t really know what it is. In fact, a survey conducted in 2010 by 7th Sense Research revealed that a smaller percentage of small businesses even claim to know what cloud technology is than actually…
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