Posts by Deborah Sweeney
3 Things Every Company Culture Needs More Of
Last week, I found myself reading Fran’s post about how a winning culture begins at the home. The theme kept following me all throughout the week, particularly in a Twitter chat I took part of Friday morning on celebrating entrepreneurship. One of the questions that came up asked why celebrating entrepreneurship is important. Other participants…
Read This ArticleHow to Build a Dream Team (in Business)
Raise your hand if you’re still stunned by how the Golden State Warriors beat the Cleveland Cavaliers to win their second NBA championship—I know I am! The more I reflect back on these games, the more I realize that so much of success is based on a strong, steadfast team. Whether playing in a basketball…
Read This ArticleWhat 4 Minor League Baseball Promotions Can Teach You About Marketing a Business
Batter up and play ball! It’s officially baseball season which means sports enthusiasts everywhere are making the time to attend major and minor league baseball games. Personally, I love attending both but I have a special place in my heart for minor league baseball because it’s full of unique, awesome promotions for all ages. However,…
Read This ArticleWhy Small Businesses Should Embrace March Madness
We’re midway through March which means we’re fully in the midst of March Madness, the single-elimination college basketball tournament that b-ball fans anticipate yearly. It’s also around this time of the year that the internet sees an uptick in productivity listicles, since the stereotypical sentiment is that employees are too distracted with games and fantasy…
Read This Article3 Tax Tips Post Graduates Need to Know
Every morning you wake from your all-too-crammed condo that you share with your three best friends, or maybe from the room you rent from a nice elderly lady who cuts your rent a little each month because you help her with the gardening on the side, to make yourself a cheap cup of coffee and…
Read This ArticleWhat Entrepreneurs Need to Know About Incorporating Franchises
According to Statista, there were an estimated 732,842 franchise establishments in the United States in 2016 and 2017 is poised to see an uptick in that number to 744,437. As franchise establishments become more popular with entrepreneurs, they might wonder if there are any extra incorporation notes they need to keep in mind. There are…
Read This ArticleWhat If You Can’t Pay Your Small Business’s Tax Bill? 4 Steps to Fix The Problem
Tax season can be a very frightening time of the year for a small business owner. Technically, anyone who expects to owe more than $1,000 to the IRS in taxes is supposed to send in quarterly estimated tax payments, but for new startups especially it can be difficult to gather up the full amount due…
Read This ArticleDon’t Miss Out on These Small Business Write Offs!
It’s that time of year again—tax season! Small business owners everywhere are scrounging around for old receipts and frantically doing paperwork in preparation for tax day, all while keeping up with their regularly scheduled CEO duties. Amid all the craziness, it’s easy to miss out on some great write off opportunities. But anything that can…
Read This Article4 Perks to Participating in Small Business Saturday
It’s good to #ShopSmall. Small Business Saturday may be sandwiched between two of the biggest shopping days of the year (Black Friday and Cyber Monday, respectively), but the holiday continues to hold its own when it comes to supporting small businesses. Want proof? In 2015, more than 95 million shoppers participated in Small Business Saturday and spent…
Read This Article3 Reasons Your Blog Should Be a Group Effort
Blogs occupy an odd space in the world of business marketing. Typically, a blog is first an SEO tool, a way of injecting your website with fresh, new content to appease the almighty Google algorithm. But it is also a way for you to be a bit more creative, and to help those who actually…
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