Posts by Deborah Sweeney
3 Ways to Make Your Business More Attractive to Investors
Typically, small businesses that want to start expanding will begin looking for investors at the end of the year. The timing just gives everything a feeling of a fresh start, and it’s always nice when an owner can head into the New Year with a bit more money in their pockets. However, a lot of…
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How to Protect Your Small Business by Using Insurance
The world of insurance can be a huge headache for small business owners. Since getting your business off the ground is your number one priority, it may seem unimportant to get the proper coverage in the early days of your business. However, it is imperative to remember that even in the early days of operation,…
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How to Handle a Negative Troll on Your Blog
Every business that blogs knows the feeling of writing what we think is the greatest blog post ever, only to find a negative Nancy in the comments section once the article goes live. Why does she need to comment so harshly like that? Maybe she’s bored or in a past life your business brought a…
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3 Simple Steps to Maintain a Successful Company Blog
Chances are pretty high that if you run your own company, it probably has its own blog that more often than not serves as a reflection of the business itself. A company blog shows readers what sort of business you’re running and gives them an inside look at just how you run things. As such, the company…
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How Does the Incorporation Process Differ in Canada?
The incorporation process in Canada is quite similar to the United States. However, two differences are apparent. First, Canada has a federal corporations statute that allows businesses to be incorporated as a Canadian corporation (as opposed to a provincial or state corporation). Second, provincial corporation laws are generally similar to one another (except Quebec), and…
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Can Local Small Businesses Benefit from Mobile Optimization?
Mobile optimization has become a hotly talked-about subject since Google announced its latest “Mobile-Friendly” algorithm change earlier this year. Essentially, sites that are mobile responsive will now rank higher than sites that aren’t. But how does this affect businesses that don’t rely heavily on web traffic? Companies like local brick & mortar stores and restaurants?…
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Multi-Screen Marketing for Small Businesses
Google rolled out a major update recently, and the biggest change was how it treats mobile-friendly sites. 48% of Google’s traffic comes from mobile devices, but these users spend only 1/3 of the time on the site that desktop users to. In an effort to accommodate the growing number of mobile users, Google is going…
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How Would I Complete a “Do-It-Yourself” Incorporation?
There used to be a time when incorporating was a long and arduous process. Very little was centralized, and it required you to either go sit in an office all day, waiting for paperwork, or pay a lawyer to do all of it for you. However, thanks in large part to the Internet, incorporating your…
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