Posts by Matt Tarkenton
To Succeed You Must be Willing to Fail
There is no cookie-cutter solution to life. There’s no silver bullet, no magic button you can press that fixes every problem, provides every answer, and guarantees success. The reality is that there’s no way you can be certain you have everything right (if it even were possible to have everything right to begin with); the only…
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Insuring Your Business Property
A small business is almost always better served with an “all-risks” policy than with a “named peril” policy. The named peril policy will cover risks that are specifically enumerated in the policy, whereas the all-risks policy will cover risks that are not excluded. With the all-risks policy, business owners don’t have to manage duplication of…
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Why Giving is More Powerful Than Getting
It’s not about you. That’s the secret that every person needs to learn in business—it’s not about you. It’s about helping others, about putting what other people need ahead of what you want. The secret to business is providing value to your customers, not looking for ways to make money for yourself. To provide value…
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What is a Sales Alliance And How Can It Help You?
Marketing and advertising is one of the biggest expenses facing a small business. How do you bring in new customers, build goodwill with them and develop their consumer loyalty? Many marketing strategies are vast in scope, reaching huge numbers of people who have no interest in the business or its products; only a small percentage…
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Product Liability
There are a number of risks facing your business, many of which you might already be very aware of. Another risk that is increasing rapidly in recent years is product liability. Manufacturers and retailers confronting this issue have had to increase the costs of their goods and services in order to pay the price for…
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Forget Big Goals, Focus on Small Wins
As we approach the end of February, do you find yourself losing steam on those New Years Resolutions? Don’t despair! I want to offer you some advice on how to get back on track. In his very compelling weekly blog, Eric Barker cites several studies which show how small accomplishments can be quite motivating: “Those…
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Dealing with Failure
In business, you have to constantly try new things, because most of the things you try won’t work. It doesn’t mean they weren’t worth the attempt; it just means that the small business world is impossible to predict. Because none of us know beforehand what will work, we have to try many things that fail…
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