Consultant’s Corner: Creating a Company Video

When should a business owner create a company video, and how much does it cost to create such a video? The reasons to have marketing videos on business websites and other web pages vary based on the business products and services and other factors. To help determine if online marketing videos may be effective for…

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Super Bowl LVI and Commitment to Success

When you have a chance to succeed at something, do you sit back and wait for it to happen, or do you go for it? Do you commit yourself to the opportunity? This past Sunday was Super Bowl LVI, and this year’s champs, the Los Angeles Rams, are a great illustration of what we’re talking…

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The Best Small Business Podcasts of 2022

What are you doing to learn more, get smarter, and motivate yourself to improve? One of the most popular ways to do all of those things in today’s media environment is to find some great podcasts. Whether you’re commuting to the office, going or a walk or taking time for exercise, or just have some…

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Wordle’s Superpower is Simplicity

Have your social media feeds been taken over by grids of black, yellow, and green squares?  Wordle is the latest viral sensation, an online game where players attempt to guess a five-letter mystery word within six guesses, the only clues being which letters in each guess are correct (green squares), which are in the answer…

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The Lesson (and Legend) of Tom Brady

We all like to think that we’re able to predict the future, that we know what will happen. We want to know what’s going to work and what won’t.   But the truth is that none of us can predict what’s going to happen very reliably. “Sure things” fail…all the time. And some of the…

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The 5 Best Business Books of 2021

No matter how old you are, or how long you’ve been in business, it’s never time to stop learning. New ideas and insights are always worth discovering and making part of what you do! In this post, we’re going to share some of the best business books of 2021, with lots of important things for…

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Why and How to Get Customer Feedback

What do you do to get feedback from your customers? Whether you’re collecting feedback yourself, or judging reviews on prominent sites online, the information you gather is needed to evaluate how you’re doing and make decisions about what to change in the future. Why Get Feedback? Of course, the first question to answer is why…

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Is Your Passion to Help People?

Everybody says to do what you’re passionate about. But what comes first: the business or the passion? GoSmallBiz CEO Fran Tarkenton shares his thoughts on this important concept for every business owner in this video!

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