Failure is Not Final

To learn from failure, you must own your failures. When you make a decision, you need to acknowledge that things can go wrong and take responsibility when they do. Owning failure means you examine it, rethink it, and figure out how to improve. Our parents tell us things like “Learn from your mistakes.” Most of […]

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Can You Shorten Your Sales Cycle?

One valuable way to boost your sales is to find ways to shorten the sales cycle. How can you get customers to purchase more quickly? Do customers start the process, but then sit in limbo for weeks or months before finalizing the purchase? Every business will have a different sales cycle, but finding ways to […]

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Consultant’s Corner: Resources for Measuring Customer Service

Q. I’m looking for ways to measure my customer service. What do I need to look for, and where should I look? A. Managing and measuring customer service varies by type of business products and services and can include counting customer calls and inquiries, measuring response time, customer surveys, improving written customer policies and procedures, product […]

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The Power of Personalization

You may be familiar with the “4 P’s of marketing”: Product Price Place Promotion But do you know the 5th “P”? It’s Personalization! Personalization has been around as a part of business for a long time—whenever you’re relying on your memory of past customers and welcoming them by name and building rapport, you’re using personalization. […]

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Friday 5 for August 18th, 2017

3 Things Every Company Culture Needs More Of By Deborah Sweeney Being inclusive does more than positively impact entrepreneurs, but it sets the tone for how their company culture is established too. Even if you already have a solid work… 3 minute read Improve Customer Service a Tiny Bit at a Time By Shep Hyken […]

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Are You Going the Wrong Way?

If you’re going to win, you have to be able to identify when it’s time to change directions. No matter how hard you’re working and how fast you’re going, if you’re going the wrong way then you’ll never reach your destination. Jim Marshall was a teammate of mine on the Minnesota Vikings and a fantastic […]

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3 Things Every Company Culture Needs More Of

Last week, I found myself reading Fran’s post about how a winning culture begins at the home. The theme kept following me all throughout the week, particularly in a Twitter chat I took part of Friday morning on celebrating entrepreneurship. One of the questions that came up asked why celebrating entrepreneurship is important. Other participants […]

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What to Do When Your Spouse is Your Business Partner

Running a business with your spouse can be a dream come true—but it also comes with its own set of unique challenges. What does it mean for you when your business partner is also your partner in life? There are some great benefits including the higher levels of trust and mutual understanding, but also some […]

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