Small Business in the News: February 3, 2021 Edition

What Were Reading 191010

What’s working for small business owners in the early weeks of 2021? We’ve gathered some of the latest news and trends to bring insights into what small businesses are doing to survive and succeed in tough times, including digital advertising, leadership, payment processing, and more.

New Data Shows What’s Working for Local Small Businesses on Google (Small Biz Trends)

How the Best Leaders Rethink and Unlearn What They Know (Inc.)

Winning growth in different consumer markets requires understanding local needs (Business Insider)

4 Keys to Startup Success in Crowded Markets (Forbes)

Buy now, pay later: New payment options go mainstream during the pandemic (Washington Post)

Small Businesses Add 51,000 Jobs in January (News Opener)

Cities Betting Big on Remote Work Trend (City Journal)

8 Ways to Boost Your Marketing Strategies for 2021 (SmallBizClub)

4 Ways an Entrepreneur Should Diversify Their Income (Entrepreneur)

Why Zoom fatigue can be self-fulfilling (Fast Company)

$500 Billion in Aid to Small Businesses: How Much Did It Help? (New York Times)


GoSmallBiz offers small business consulting, CEO advice, and an extensive online learning center for small businesses and entrepreneurs. The mission of is simple – to improve the lives of its customers and give them a better chance at success. The GoSmallBiz business specialists have hundreds of years of combined business experience in both private and public companies, and represent all major industries and professions, including CPAs and specialists in finance, sales, marketing, HR, IT, and operations.