How Your Customers Compare You

October 12, 2021 // Shep Hyken

When you think about your customers, who are they comparing your business to? Of course there are plenty of direct competitors they might be thinking of. But you should remember that in today’s business environment, they are comparing you to any business in any industry – including Amazon. How has Amazon shaped your customers’ expectations for the customer experience?

Watch this week’s video to learn more!

Shep Hyken

Shep Hyken is the Lecturer of Customer Experience for the Tarkenton Certificate in Entrepreneurship and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal bestselling author and has been inducted into the National Speakers Association Hall of Fame for lifetime achievement in the speaking profession. Shep works with companies and organizations who want to build loyal relationships with their customers and employees. For more articles on customer service and business go to hyken.com.