GSB TV: Demonstrating Customer Appreciation

Demonstrating Customer Appreciation

Have you ever put effort into something only to feel unappreciated? If you don’t treat your customers right, they could very well feel the same way. In fact, 68% of customers will leave a company when they feel unappreciated. In this session of the GSB TV Customer Service Show, Ricardo Jimenez and Rachel Baker talk about what customer appreciation is, the benefits of a strong customer appreciation strategy, and a few ways to do it.

In this session, you’ll learn:

  • How customers expect to be treated by companies they buy from
  • How customer appreciation can increase your company profits
  • Thoughtful and personal gifts that show your appreciation

Watch the full session for these insights and more!

Come back next week for the next episode of GSB TV!


GoSmallBiz offers small business consulting, CEO advice, and an extensive online learning center for small businesses and entrepreneurs. The mission of is simple – to improve the lives of its customers and give them a better chance at success. The GoSmallBiz business specialists have hundreds of years of combined business experience in both private and public companies, and represent all major industries and professions, including CPAs and specialists in finance, sales, marketing, HR, IT, and operations.