Friday 5 for the Week of March 24, 2014

We know you’re busy, so we did the heavy lifting for you. Here is what other small business owners are reading, sharing, and talking about on GoSmallBiz.com this week.

[Video] Guerrilla Marketing for Startups

Marketing is tricky for startups. Spending money to get the word out about your business tends to be expensive, and excess cash is usually not something that start up businesses have. TJ Muehleman and Jared Malan, founders of We&Co, say that their company doesn’t market a lot. Instead, they rely on guerrilla marketing… Read more

Innovation Requires Risk

The engine of American business is small business and entrepreneurism. And the engine of small business is innovation. To generate an atmosphere of innovation around your business, you need to have a sense of desperation and a willingness to take risks… Read more

How to Deal with a Chronically Late Employee

Employers generally handle excessive tardiness in accordance with their employee attendance/absence policies and disciplinary policies and procedures when appropriate. If you lack written employee attendance/absence and disciplinary policies and procedures for your business… Read more

Treating Customers Right

No matter what business you are in, you have to always put the customer first. Think like a customer, and look for ways to provide real value to your customers. And that also means treating your customers the way you would like to be treated if the situation were reversed… Read more

Qualified Tax Deductions for Small Businesses

As a small business owner, you need to be aware of all the tax deductions that are applicable to your business. Here are some considerations for self-employed business owners… Read more