How to Build Your Integrated Marketing Plan

May 23, 2017 // ADP®

Don’t rely on a slap-dash marketing plan that just consists of different pieces all thrown together at random. Instead, take a comprehensive approach and build an integrated marketing plan that creates a consistent, coherent message for customers and prospects no matter where or how they encounter your business—whether it’s through traditional advertising, public relations, social media, or the in-person customer experience. Learn the five steps to creating this kind of integrated marketing plan and how it can help your business!

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