Do You Ask the One Thing Question?

How Asking Questions Leads to Success

I’m a big believer in the “One Thing Question.” When you’re surveying customers, I love to ask the follow-up question, “Is there one thing you can think of that would make doing business with us better?” If you have a lot of customers suggesting the same thing—especially customers who already give you high ratings—you should be paying attention! But there’s another version of the One Thing Question you should be asking, too. Learn how to use the One Thing Question to make your business more convenient in this week’s video!

Shep Hyken

Shep Hyken is the Lecturer of Customer Experience for the Tarkenton Certificate in Entrepreneurship and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal bestselling author and has been inducted into the National Speakers Association Hall of Fame for lifetime achievement in the speaking profession. Shep works with companies and organizations who want to build loyal relationships with their customers and employees. For more articles on customer service and business go to hyken.com.