Taproom Coffee: 3 Tips for a Successful Kickstarter Campaign


After exhausting more common funding options like personal savings accounts and loans from family and friends, Jonathan Pascual turned to Kickstarter to raise the last portion of seed money he needed to start Taproom Coffee. At the time, the crowdfunding platform was relatively new, but he was able to use his Kickstarter campaign as both a source of funding and an initial marketing campaign for his business.

The result? Jonathan’s campaign raised over $21,000 in startup funding.

He shares 3 tips he learned from his successful campaign in this 3 minute video:

Check back next week when Jonathan shares some of his final startup tips in the last part of our video series on Taproom Coffee.

Dan Fontaine

Dan Fontaine

Dan Fontaine is the Director of Video Production at Tarkenton Companies and for 4P Productions, directing creative strategy sessions, script writing, and both studio and live shoots. Prior to joining Tarkenton Companies, Dan studied video editing at New York University and worked on projects for The Science Channel, U.S. Soccer, Coca-Cola, and more. With extensive experience in video production, post-production, and web distribution, Dan can help answer any video-related questions you may have.