Tailfin Marketing: Relationships Lead to Clients

One of the best ways to find new clients comes from leveraging past relationships. Greg Abel is the Co-Founder and Director of Strategy and Client Services at Tailfin Marketing, and shared some of the secret sauce that he and Tailfin have used to grow their client base. Aside from the new relationships that Tailfin has established since its founding, many of the company’s clients came from relationships that Greg and his co-founder already had in place. Then, by doing great work, word of Tailfin began to spread – cubicle to cubicle, department to department, and company to company – growing Tailfin from a two person basement operation to its current state.

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Dan Fontaine

Dan Fontaine is the Director of Video Production at Tarkenton Companies and for 4P Productions, directing creative strategy sessions, script writing, and both studio and live shoots. Prior to joining Tarkenton Companies, Dan studied video editing at New York University and worked on projects for The Science Channel, U.S. Soccer, Coca-Cola, and more. With extensive experience in video production, post-production, and web distribution, Dan can help answer any video-related questions you may have.