Actively Finding Customers

Somewhere along the line, the process of gaining customers became more about attracting customers rather than actively finding them. “Build it and they will come” is an awesome ideal for small businesses, but there comes a point when you’ll need to get your hands dirty and seek out some customers on your own. So where […]

read more

3 Things Every Company Culture Needs More Of

Last week, I found myself reading Fran’s post about how a winning culture begins at the home. The theme kept following me all throughout the week, particularly in a Twitter chat I took part of Friday morning on celebrating entrepreneurship. One of the questions that came up asked why celebrating entrepreneurship is important. Other participants […]

read more

How to Create a Legacy for Your Business

What do brands like Coca-Cola, Apple, and Tiffany & Co. have in common? They are all iconic legacy brands that are beloved and recognizable on a global scale. For small businesses dreaming of getting on the same level, what can they start doing now to ensure they leave behind a lasting mark? Here are a […]

read more

4 Reasons to Love Complaints

We all know that one person who loves to complain. It feels as though they always have something negative to say about the food, or the service, or whatever they deem sub-par that evening. As much as this type of person may annoy you personally, small business owners should love the complainer. In fact, embracing […]

read more

5 Manager-isms All Good Bosses Should Avoid

Business management is plagued with stereotypes. Managers are portrayed or seen as incompetent, aloof, or out of touch with the office. Just look at Lumbergh from Office Space, or the Pointy-Haired Boss in Dilbert. Now, for the most part, these are just caricatures of the worst traits in managers and bosses, but there is a […]

read more